Advertisement analysis

This advertisement is selling way more beyond an Oldsmobile. When I first saw it I was cracking up because it is also selling sex along with the car. This is very obvious with the main slogan “Make a Date with a ‘Rocket 8.’” The man and woman are sitting on a rocket which is conveniently located between the man’s legs to make the advertisement look more provacative. The advertisement goes on to say “Rocket! Rocket! ROCKET! You touch your toe to the pedal and the ‘Rocket’ Engine ‘88’ Oldsmobile takes off.” Even this part of the advertisement can be related to sex. Actually, the whole advertisement can be related to sex when you look at the wording they use and the main picture. One might even go as far as thinking that the company is trying to sell the car for the specific reason of having sex in the car. I like how they go on to say that “this is the thrill you ought to try before buying any new car.” They make it seem like it is so normal and casual to “try” out a “car” before buying it. I almost begin to wonder if they specifically named this Oldsmobile car the “Rocket 88” just for a good advertising campaign. Overall, this advertisement sells a lot more than just the car when one looks at the man and woman on the “rocket” together and going on a “date” with their big, happy smiles. As a whole, this advertisement is rather unique for its time period and can give anyone a good laugh. I found this advertisement at the following web address http://www.thegreasergarage.com/old%20ads/rock88big.gif under google images and advertisements. Never know what you can find!